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Nestled in the heart of Whitefish Bay, Wisconsin, something exciting has arrived that’s changing the way locals (and visitors from around Milwaukee) think about food, drinks, entertainment, and community gatherings. The Argo, the stunning reimagining of the historic Fox Bay Theater, has quickly become the North Shore’s must-visit destination… and for good reason.

A Historic Space Reborn:

The Argo isn’t just another restaurant or bar — it’s a complete entertainment hub that honors the rich history of the beloved Fox Bay Theater while ushering in a new era of community and culture. After years of sitting vacant, the space underwent a thoughtful and vibrant transformation into a 700-capacity entertainment venue featuring a full bar, kitchen, and flexible event spaces. The design smartly blends the building’s classic Art Deco spirit with modern flair, giving guests a sense of nostalgia wrapped in exciting new energy. Whether you’re stepping in for dinner before a show, grabbing drinks with friends, or hosting a special celebration, The Argo sets the perfect stage.

Incredible Food & Drinks

The Argo’s bar and lounge are reason enough to visit. With craft cocktails thoughtfully mixed by talented bartenders and a forthcoming eclectic menu curated by James Beard Award–nominated chef Dan Jacobs (of EsterEv and DanDan fame), this is an experience that goes beyond typical night-out food and drinks. Expect inventive flavor combinations, top-notch ingredients, and a menu that’s built to impress guests with both comfort and creativity. Whether you’re in the mood for a refreshing signature cocktail, a delicious dinner with friends, or just a cozy night sipping drinks and soaking up the atmosphere, The Argo delivers. It’s the kind of place where you could start your evening with small plates and libations and stay late into the night enjoying the vibe. Check out their amazing menu here

Live Entertainment & Events

One of the biggest reasons The Argo has quickly become a North Shore favorite is its lineup of live entertainment and events. From local and regional music acts to themed nights and community programming, the venue is designed to be a cultural hub for all tastes. With more than 40 shows already booked through spring 2026, spanning genres and styles. There’s always something new to enjoy. This isn’t just a place to go on occasion,  it’s a place to return to again and again, whether you’re into indie folk, jazz, punk rock, or anything in between. Check who is hitting the stage next at https://www.theargolive.com/events

Perfect for Every Occasion

What truly sets The Argo apart is its flexibility. It’s not just a bar, or just a concert venue, or just a restaurant.  it’s all of those things plus a beautiful space for private gatherings. With event areas that can host weddings, celebrations, business events, and community gatherings, The Argo has quickly become a go-to spot for occasions of every kind. Couple that with its central location, welcoming atmosphere, and unique mix of high-energy entertainment and upscale social experiences, and it’s easy to see why people up and down the North Shore are talking about it.

Whether you’re a longtime Whitefish Bay resident or just discovering this vibrant part of the Milwaukee area, The Argo offers something truly special, unforgettable food and drinks, a community-centered vibe, and experiences worth returning for again and again

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