Milwaukee’s North Shore is more than just a beautiful place to live and visit, it’s a community built on creativity, resilience, and local pride. At the heart of that energy are the incredible women entrepreneurs who are shaping the area’s business landscape.
This article will focus on some of the amazing women who are key members of The North Shore Chamber of Commerce and local business owners!
Chrishella Roché: Owner of Vibez Creative Art Studio
In the heart of Milwaukee’s North Shore, creativity, culture, and self-expression come alive at Vibez Creative Art Studio, a woman-owned space founded by visionary entrepreneur Chrishella Roché. Chrishella’s journey into business ownership is rooted in passion, purpose, and a desire to create something bigger than herself, a space where art is not only created, but experienced and shared.
With a deep love for creativity and community, Chrishella launched Vibez Creative Art Studio to be more than just a place to paint. She envisioned an inclusive, welcoming environment where people of all backgrounds and skill levels could come together, explore their artistic side, and connect with others. What started as a bold idea has quickly grown into a vibrant hub for expression, empowerment, and inspiration.
Vibez Creative Art Studio offers a wide range of experiences, from guided paint sessions and private events to youth programming and community workshops. Whether it’s a girls’ night out, a team-building experience, or a young artist discovering their talent for the first time, every visit is designed to spark creativity and leave a lasting impression. But what truly sets the studio apart is the energy Chrishella brings into the space, one that celebrates individuality, encourages confidence, and fosters genuine connection.
Chrishella’s commitment to her community goes far beyond the canvas. She has intentionally built a business that uplifts others, collaborates with local creatives, and creates opportunities for people to feel seen, heard, and inspired. Her leadership reflects a modern, purpose-driven approach to entrepreneurship, one that values impact just as much as success.
As a woman business owner, Chrishella Roché is redefining what it means to lead with authenticity and creativity. She continues to grow Vibez Creative Art Studio into a cornerstone of the North Shore’s creative scene, proving that when passion meets purpose, something truly powerful can be created. Her story is a reminder that art has the power to bring people together, and that one person’s vision can spark an entire community.
Angelica Sanchez: Owner of Cultural Cloth
Where style meets storytelling, Cultural Cloth in Whitefish Bay stands as a reflection of heritage, creativity, and purpose. Opened by entrepreneur Angelica Sanchez, this woman-owned boutique is more than a retail space, it’s a celebration of culture, identity, and connection.
Angelica’s journey into business ownership is rooted in a deep appreciation for craftsmanship and the stories behind what we wear. With a vision to create something meaningful, she launched Cultural Cloth as a space where thoughtfully curated pieces could honor tradition while embracing modern style. From the very beginning, her goal was clear: to build a business that not only offers beautiful goods, but also uplifts the makers, cultures, and communities behind them.
Cultural Cloth features a carefully selected collection of apparel, accessories, and goods that highlight artistry from diverse cultures and independent creators. Each piece carries intention, whether it’s handmade, ethically sourced, or inspired by cultural traditions, allowing customers to shop with both style and purpose. But what truly sets the boutique apart is the experience. Angelica has created a warm, welcoming space where every customer feels connected not just to the products, but to the stories they represent.
Beyond the shop, Angelica is passionate about fostering community and cultural appreciation. Through collaborations, pop-up events, and partnerships with local creatives, she continues to create opportunities for education, dialogue, and celebration. Her work goes beyond retail, it’s about building bridges, honoring heritage, and encouraging people to embrace both individuality and shared experiences.
As a woman business owner, Angelica Sanchez is redefining what it means to lead with intention and authenticity. Through Cultural Cloth, she has created a space that reflects both her vision and her values, one that continues to enrich the North Shore community in meaningful ways. Her story is a reminder that what we wear can tell a story, and that when business is built on purpose, it has the power to connect, inspire, and make a lasting impact.
Chelsea Wren: Co-Owner of The Brick Pub & Grill
Where neighbors gather and connections are made, The Brick Pub & Grill in Glendale has become a go-to destination for great food, welcoming energy, and a true sense of community. At the helm is owner Chelsea Wren, a passionate entrepreneur whose journey into business ownership is rooted in hospitality, hard work, and a genuine love for bringing people together.
Chelsea stepped into ownership with a vision to create more than just a neighborhood bar and grill, she set out to build a space where everyone feels like a regular. With a hands-on approach and a commitment to quality, she has cultivated an atmosphere that is both comfortable and vibrant, where friends meet, families gather, and new connections are formed every day.
Under Chelsea’s leadership, The Brick Pub & Grill has become known for its approachable menu, lively events, and inviting environment. From casual dinners and game-day gatherings to community celebrations and live entertainment, the space offers something for everyone. But what truly sets it apart is the experience, Chelsea and her team prioritize service, consistency, and a personal touch that keeps guests coming back.
Beyond the bar, Chelsea is deeply committed to supporting the local community. She actively creates opportunities for connection through events, philanthropy, community partnerships, and a welcoming space that reflects the spirit of Glendale. Her leadership style is grounded in authenticity and resilience, navigating the ever-changing hospitality industry with determination and heart.
As a woman business owner in the restaurant and bar industry, Chelsea Wren is helping shape the future of local hospitality on Milwaukee’s North Shore. She continues to grow The Brick Pub & Grill as a place where community thrives and memories are made. Her story is a reminder that the best local businesses are built on connection, and that when passion meets purpose, it creates a place people are proud to call their own.
Jobea Murray: Owner of Jobea Bakes
where creativity and comfort come together, Jobea Bakes is serving up more than just desserts, it’s delivering joy, artistry, and a whole lot of heart. Founded by entrepreneur Jobea Murray, this woman-owned baking business is built on passion, perseverance, and a love for creating moments worth celebrating.
Jobea’s journey into business ownership began with a talent for baking and a desire to turn something she loved into something meaningful. What started as a personal passion quickly grew into a thriving business, fueled by her dedication to quality, creativity, and connection. With every order, she set out to create not just a dessert, but an experience, one that brings people together and adds something special to life’s biggest (and smallest) moments.
Jobea Bakes offers a wide range of custom treats, from beautifully decorated cakes and cupcakes to specialty desserts designed for celebrations of all kinds. Each creation is thoughtfully crafted, combining flavor, design, and attention to detail in a way that reflects Jobea’s artistic vision. But what truly sets her business apart is the care she puts into every interaction, taking the time to understand her clients’ needs and bring their ideas to life in a way that feels personal and memorable.
Beyond the kitchen, Jobea is passionate about building community and inspiring others to pursue their own dreams. Through her work, she has created a brand that reflects resilience, creativity, and the power of believing in yourself. Her journey is one of growth and determination, navigating the challenges of entrepreneurship while continuing to evolve and expand her craft.
As a woman business owner, Jobea Murray is making her mark on Milwaukee’s North Shore, one beautifully baked creation at a time. She continues to grow Jobea Bakes into a beloved local business that people turn to for both quality and connection. Her story is a reminder that sometimes the sweetest success comes from following your passion, and that when you pour your heart into what you do, it shows in every detail.
Kirsten Hildebrand: Owner of Hildebrand Law Firm
Where trust, guidance, and advocacy are essential, Hildebrand Law Firm in Glendale stands as a pillar of support for individuals and families navigating life’s most important moments. At the helm is Kirsten Hildebrand, an accomplished attorney and entrepreneur whose journey is rooted in a deep commitment to helping others with clarity, compassion, and confidence.
Kirsten’s path into law and business ownership is defined by both expertise and purpose. With a strong foundation in legal practice and a passion for serving her community, she founded Hildebrand Law Firm with a clear vision: to create a client-centered practice where people feel informed, empowered, and truly cared for. She recognized that legal matters are often deeply personal, and set out to build a firm that approaches each case with both professionalism and empathy.
Under Kirsten’s leadership, Hildebrand Law Firm has become known for its thoughtful, detail-oriented approach to legal services. Whether guiding clients through estate planning, family-related matters, or other important legal decisions, she brings a steady, knowledgeable presence that helps clients navigate complex situations with confidence. Her ability to break down legal processes into understandable, manageable steps is a hallmark of her work.
What truly sets Kirsten apart is her relationship-driven philosophy. She takes the time to listen, understand, and tailor her approach to each client’s unique needs, ensuring that every individual feels seen and supported. This dedication to personalized service has built lasting trust and made her firm a respected resource throughout the Glendale and North Shore communities.
Beyond her legal work, Kirsten is committed to making a positive impact locally. Her involvement in the community reflects her belief that strong relationships and service extend far beyond the office. She continues to invest in both her professional growth and the well-being of those she serves.
Anne Marie Arroyo and Tamela Greene: Owners of Eat at Moxie
Where fresh flavors and vibrant experiences come together, Eat at Moxie in Whitefish Bay has carved out a space that feels both elevated and welcoming. At the helm are its two dynamic women owners, Anne Marie Arroyo and Tamela Greene, whose shared vision and passion for hospitality have transformed the restaurant into a beloved community destination.
Their journey into ownership is rooted in a love for food, creativity, and connection. With backgrounds that blend culinary inspiration and an entrepreneurial spirit, they set out to create more than just a place to dine, they wanted to build an experience. From the very beginning, their goal was to offer a space where guests could gather, celebrate, and enjoy thoughtfully crafted meals in an atmosphere that feels both modern and approachable.
Under their leadership, Eat at Moxie has become known for its fresh, flavorful menu, innovative dishes, and attention to detail. Each plate reflects a commitment to quality ingredients and creative expression, while the overall dining experience is designed to feel effortless and inviting. But what truly sets the restaurant apart is the energy behind it…the owners’ dedication to creating a space where everyone feels welcome and valued.
Beyond the kitchen, these women are deeply committed to their community. They’ve built a culture within their business that emphasizes teamwork, positivity, and connection, while also supporting local partnerships and contributing to the vibrancy of Whitefish Bay. Their leadership is collaborative and forward-thinking, grounded in a belief that great businesses are built on strong relationships.
As women business owners in the restaurant industry, they are helping redefine what leadership looks like in hospitality, balancing creativity, resilience, and heart. They continue to grow Eat at Moxie into a place that not only serves incredible food, but also brings people together in meaningful ways. Their story is a reminder that when passion and partnership come together, something truly special is created, and that the best dining experiences are the ones that leave you feeling connected long after the meal is over.
Anne Marie’s Linkedin. Tamela’s Linkedin
Discover and Support Local Women Entrepreneurs
The North Shore Chamber has so many amazing women who are rockstars! For purposes of this blog we could only spotlight a few… check out the North Shore Chamber’s Business Directory to find more!
These women help keep the spirit of innovation echoed throughout the North Shore, where women are launching businesses that challenge norms, fill gaps in the market, and create new opportunities for others.
Exploring women-owned businesses on the North Shore is more than a shopping trip, it’s an experience. It’s about meeting the people behind the brands, hearing their stories, and becoming part of a community that values connection and creativity. Whether you’re strolling through Shorewood’s vibrant business district, discovering hidden gems in Glendale, or browsing unique finds in Whitefish Bay, you’ll find that women entrepreneurs are at the heart of it all…shaping the culture, driving innovation, and making the North Shore a truly special place.







